Tailored websites for Private Equity firms

Tailored websites for Private Equity firms

Private Equity and Investment firms are individually distinctive, each with their own unique way of working and maximising value.

Radstone reflects this in the way we work with senior clients to gain a clear insight into how your firm invests. We create bespoke digital experiences, embedded in best practice, that enhance value throughout the investment cycle by:

  • Engaging multiple stakeholders
  • Projecting a compelling case for investments and deal opportunities
  • Growing and protecting your reputation
  • Attracting and retaining talent

What makes a great Private Equity website?

Six factors that make a good private equity website

Brand positioning

Clearly articulating who you are, what drives you, your unique value proposition to potential investors, the strengths of your portfolio, and your ambitious vision for the future is crucial.

Investment criteria

Define your distinctive approach to generating value. Evidence with key financial indicators – demonstrate portfolio company growth. Indicate how you innovate and deliver operational excellence.

People

It’s important to introduce your management team by outlining their experience and expertise. After all, investment is both a financial and human interaction especially when investing in founder or family led companies.

Investment portfolio

Define who your firm typically invests in, giving examples of your most notable and successful historic investments demonstrating your expertise and track record.

Responsibility

Good corporate governance is a given, but it is also an important indicator of how you will hold your portfolio companies to account. This is critical to audiences that influence your licence to operate.

Thought leadership

Give your perspective on your chosen sectors. It’s important to showcase your insights on opportunities and challenges for your sectors as well as deep dives into innovation trends.

Our Private Equity experience

Global Infrastructure Partners

Global Infrastructure Partners (GIP) is a leading infrastructure investor. We unveiled a new visual identity, seamlessly integrating their investment expertise, core values, and cultural ethos to better reflect their role as leaders in the infrastructure investment space. The newly unveiled identity of GIP features a modern look and feel, accurately reflecting their ethos. Anchored in a comprehensive global design system, the website provides customised content, optimised for search engines to boost visibility and engagement.

“The Radstone team transformed our website aspirations into reality, crafting a digital experience which both represents who we are as a firm and also engages our audiences. Their process blends creativity, efficiency and collaboration, resulting in a polished and compelling online presence we feel proud of.”

Mustafa Riffat
Global Head of Communications, Global Infrastructure Partners

Rhône Group

Rhône Group is a successful private equity firm specialising in improving and expanding transatlantic middle-market companies to create value for their investors. The team originally designed and developed a modern site, balancing the firm’s low–profile approach with the need for more transparency. The finished site retains Rhône’s classic, understated personality and brand in a modernised digital experience. As part of a series of continuous upgrades we added further interactivity to the site keeping it fresh, functional and modern.

Why choose Radstone for your Private Equity website?

Radstone is an award-winning agency, based in London and New York with deep knowledge of the investment industry and its audiences. We work closely with our clients to understand what makes each firm unique, allowing us to create compelling and bespoke digital experiences for you.

Designed to work beautifully.